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  1. Niche Marketing in the Sportswear Business (1999 Video)

    Subject
    Business studies
    Distribution
    Sale, Videocassette. Standard formats. col. 35 min., 1999 sale: £120.00 (+VAT +p&p)

    With the world of sports and leisure wear dominated by a few large companies such as Nike, Adidas and Reebok, the way ahead for many smaller companies is niche marketing. Two British firms, Jacetts and...

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