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  1. What is Marketing Research? (1996 Video)

    Subject
    Business studies
    Distribution
    Sale, Videocassette. Standard formats. col. 27 min., 1997 sale: £120.00 (+VAT +p&p)

    Looks at the nature and role of market research using a range of case studies. Examines qualitative and quantitative research, including focus groups and discusses the value of such research.

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  2. Doing Qualitative Research

    Subject
    Psychology; Social sciences
    Distribution
    DVD (Region 2 PAL, 90 minutes), £47.99

    This programme presents guidance on conducting a research project, offering advice on coming up with an idea and showing interviews with students who have already conducted projects, who talk about the...

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  3. Reading Between the Lines: Understanding Culture in Qualitative Research (2009)

    Subject
    Social sciences
    Distribution
    Sale, DVD (Region 1 NTSC, 50 minutes), $95.00

    Qualitative research provides us with a means to gain a deep description of the lives we study. But entering in a community can be difficult. We have to suspend our own cultural lens while examining the...

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  4. Doing Qualitative Research (2011)

    Subject
    Psychology; Social sciences
    Distribution
    Sale, DVD (Region 2 PAL, 90 minutes), £39.99

    DD307 uses traditional and cutting-edge social psychological theories to explore some of the most exciting and pressing issues we face in our complex, fast changing world. Topics include emotions, conflict,...

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  5. Social Scientists at Work (1996 Video)

    Producer
    Jack Leathem
    Subject
    Economics; Sociology
    Distribution
    Off-air recording licence Sale, Videocassette. Standard formats. col. 49 min., 1998 sale: £195.00 (+VAT +p&p)

    Looks at four examples of social science research - at the people conducting the research and the methods they use. Examples of both quantitative and qualitative research are illustrated by Gallup polls,...

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  6. Conducting a Survey (1995 Video)

    Subject
    Sociology
    Distribution
    Sale, Videocassette. VHS. col. 35 min., 1996 sale: £39.00 (+ VAT)

    Explains the process of surveying, designed to guide students in all subject areas who are required to use surveying techniques in research. Follows a market research company as it conducts a survey about...

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  7. Research Methods and Statistics (2006)

    Subject
    Psychology; Social sciences; Sociology
    Distribution
    Sale, DVD (Region 2 PAL, 23, 33, 33, 40 minutes), £30.00 each

    A series of four programmes for social science students on research methods and statistics.

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  8. Introduction to Marketing, An (1996 Multimedia)

    Subject
    Business studies
    Distribution
    CD-ROM

    An introductory course in marketing, teaching concepts, principles, technidques and skills. Each title contains 12 short tutorials and 120 self-check questions and answers. A ‘Hall of Fame’ section...

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  9. Geographycal: UK Computer-Assisted Learning Consortium in Geography, Tltp Project (1995 Multimedia)

    Subject
    Geography
    Distribution
    CD-ROM

    A suite of computer-assisted learning modules and other support materials for student-centred teaching and learning of core topics, concepts and techniques. The modules are groups under the headings human...

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