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  1. Neuromarketing (2010)

    Subject
    Business studies; Psychology

    Cognitive neuroscience has revolutionised our understanding of the consumer’s brain and this has huge implications for business and marketing. These are videorecordings of talks given by practitioners,...

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  2. Tesco Promise, The (1989 Video)

    Director
    Pat Wisher
    Producer
    Pat Wisher
    Subject
    Business studies
    Distribution
    Sale, Videocassette. Standard formats. col. 20 min., 1994 sale: £25.00 +VAT

    Uses Tesco as a case study to demonstrate retail store design and packaging design in a grocery multiple. Features Tesco’s corporate image; considers the various sensory stimuli which influence consumer...

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  3. No Logo (2003)

    Subject
    Economics; Media studies
    Distribution
    Sale, DVD (Region 4 NTSC, 42 + 9 minutes), $250.00

    Based on the book by Canadian journalist and activist Naomi Klein, the video reveals the reasons behind the backlash against the increasing economic and cultural reach of multinational companies. Analyzing...

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  4. Controlling Credit Card Debt (2010)

    Subject
    Business studies; Finance & Accounting
    Distribution
    Sale, DVD (Region 2 PAL, 13 minutes), £99.00

    Investment advisor Freda Miriklis introduces some simple rules to help consumers better manage their credit cards. With more people experiencing financial difficulty, this timely programme aids financial...

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  5. Kultur and Kritik (Audio, Video)

    Subject
    German studies
    Distribution
    Sale, Videocassette. VHS col. 3 audiocassettes, 2001 sale: £50.98 (+VAT +p&p)

    Part of a course consisting of 4 study packs, all relating to different aspects of contemporary Germany. Each study pack covers 2 units and consists of a videocassette, 3 audiocassettes and a transcript...

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  6. Overspent American, The (2003)

    Subject
    Economics; Sociology
    Distribution
    Sale, DVD (Region 1, 55 minutes), £250.00

    Based on Juliet Schor’s book, this video scrutinizes what she calls "the new consumerism"--a national phenomenon of upscale spending that is shaped and reinforced by a commercially-driven media system....

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  7. Approaching Debt (1989 Video)

    Subject
    Psychology; Sociology
    Distribution
    Sale, Videocassette. Standard formats. col. No fixed running time.

    Shows the skills needed by counsellors to effectively support clients with multiple debts. Examines the clients problems, shows the basic counselling skills needed and presents the creditor’s point of view.

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  8. Suggers, Fruggers and Data-Muggers (1993 Video)

    Producer
    Mike Tomlinson
    Subject
    Sociology
    Distribution
    Sale, Videocassette. VHS. col. 50 min., 2000 sale: £99.00 (+VAT +p&p)

    Examines the value of information obtained by market research, opinion polls, television ratings and consumer surveys. on which commercial decisions increasingly depend. Survey research applies the rigors of...

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  9. Housing: Business As Usual (1998 Video)

    Subject
    Economics
    Distribution
    Off-air recording licence Sale, Videocassette. Standard formats. col. 29 min., 1999 sale: £145.00 (+VAT +p&p)

    Looks at the way the housing system works in the UK and in Germany, considering the differences in the mix of housing tenures available (private or rented), the type of economic security the tenures offer,...

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  10. Manufacturer’s Promise, The (1989 Video)

    Director
    Pat Wisher
    Producer
    Pat Wisher
    Subject
    Business studies
    Distribution
    Sale, Videocassette. Standard formats. col. 17 min., 1994 sale: £25.00 +VAT

    Shows how a large variety of goods within one product range can be merchandised to facilitate progressive selection by the customer. Considers packaging for the distributor and using packaging to re-position...

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1-10 of 14 results | Page 1 of 2
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