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  1. Marketing Mix at Cadbury’s (1998 Video)

    Subject
    Business studies
    Distribution
    Sale, Videocassette. Standard formats. col. 35 min., 2005 sale: £120.00 (+VAT +p&p)

    Shows how Cadbury launched a new chocolate bar called ‘Fuse’, from spotting a gap in the market and designing television advertisements to the involvement of a public relations agency in the launch and...

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  2. History of Advertising - Automobiles 1940-1950 (2004)

    Subject
    Business studies; Media studies; Social Studies
    Distribution
    Sale, DVD (Region 0, 38 minutes), £15.99

    A compilation of classic American automobile advertising films and examples of car-centric stories from the 1940s and the early days of television. It includes classic "Capitalistic Realist" dramas showing...

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  3. Business English Magazine Video, Series (1996 Video)

    Subject
    English language and literature
    Distribution
    Sale, Videocassette. VHS. col. 4 x 30 min., 1996 sale: 39.00 (+VAT +p&p) each pack

    4 (1996): Factory tour - the production process; advertising and sponsorship; market survey - asking the questions; giving effective presentations; expressing preference; successful small talk; active...

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  4. Anti-Global Warming Advertisements (2006)

    Subject
    Environmental science; Media studies; Politics & government

    Two thirty-second television advertisments produced by the Competitive Enterprise Institute in the USA which speak out against calls by environmental groups and some policicians for reduced energy use to...

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  5. History of Advertising General 1930 - 1950

    Subject
    Media studies; Social Studies
    Distribution
    Sale, DVD (Region 0, 120 minutes), £19.99

    Looks at the days of advertising before television and the Internet and provides an insight into the marketing strategies implemented from the 1930s to 1950. Back before the days of high technology...

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  6. History of Advertising General : 1950 - 1970 (2005)

    Subject
    Media studies; Social Studies
    Distribution
    Sale, DVD (Region 0, 120 minutes), £19.99

    This 2-DVD compilation of American advertisements from 1950 - 1970 shows how the advent of television altered the advertising landscape, providing a valuable insight into the marketing strategies implemented...

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  7. History of Advertising - Automobiles 1950-1960 (1950)

    Subject
    Media studies; Social Studies
    Distribution
    Sale, DVD (Region 0, 102 minutes), £18.99

    A compilation of classic American advertisements for automobiles from the 1950s, when the suburbs were growing and cars were becoming less of a luxury item and more of a necessity. Movie houses - long a...

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  8. Secret Formulas School of Advertising (2002)

    Subject
    Business studies
    Distribution
    Sale, DVD (Region 1), $494.00

    An updated series replacing the 12-part video series of the same title made in 1998. On 4 DVDs

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  9. History of Advertising, The - Animation 1950 - 1960 (2005)

    Subject
    Media studies; Politics & government
    Distribution
    Sale, DVD (Region 0, 84 minutes), £14.99

    A journey back in time to the golden age of capitalism, this is a compilation of some of the best Cold War propaganda animated advertisements. One of the most astonishing things about these animated...

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  10. Marketing Today (6 Parts) (1985 Video)

    Director
    Tristan Allsop
    Subject
    Business studies
    Distribution
    out of distribution, Videocassette. Standard formats. col. 6 x 30 min., 1998 hire: £195.00 (+VAT +p&p) 1998 sale: £995.00 (+VAT +p&p) set

    1: Introduces the marketing mix, with comment by Professor Leslie Rodger of Heriot-Watt University, John Harvey-Jones, Chairman of ICI and Tony McBurnie, Director General of the Institute of Marketing. The...

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1-10 of 17 results | Page 1 of 2
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