Battle of the High Street

Series

Series Name

British Movietone News

Issue

Issue No.

1807

Date Released

20 Jan 1964

Date Other

Jan 1964

Stories in this Issue:

1. 1Motorways. Marvel or Muddle?
2. 2Best Foot Forward
3. 3Elsa Meets the Press
4. 4Battle of the High Street

Story

Story No. within this Issue

4 / 4

Summary

MOVIETONE CARD TITLE: Battle of the High Street. DESCRIPTION: More competition among the shops and cheaper goods for the customer. That’s what we can expect when the Government abolishes price-fixing. Supermarkets and big stores have welcomed the proposals, out for smaller shops a narrower profit margin could mean disaster. SHOTLIST: Key scene. GV Uxbridge High Street. LAS sign Supermarket. CU another. CU wire basket. MS woman inside supermarket. MCU tobacconist’s window. CU same. CU zoom out same. CU sign Furniture. GV pan man takes chair from van to shop. MS chair outside same. MCU various goods outside ironmonger’s shop. CU others. GV forecourt to Lex garage. GV new cars on display. CU same. GV motoring articles on display. CU battery. CU another. GV bookshop window. CU same. CU record sleeves in window. CU pan same. CU same. CU others. MCU same. GV pan woman enters cut price shop. MCU pan woman outside ironmonger’s shop. GV Uxbridge High Street. GV exterior American supermarket. GV interior Mr and Mrs Thomas Kearns start race. CU Mrs Kearns collects goods. MS Mr Kearns does likewise. GV Mrs Kearns collects goods. CU cash till totalling sum. GV Mr Kearns collecting goods. GV Mr Kearns does same. MS same. ES same. GV row of filled baskets. CU cash till totalling sum. MS Mrs Kearns collecting goods. MS Mr Kearns does same. CU same. GV same. CU same. MCU same. CU cash till totalling sum. MCU Mr and Mrs Kearns after shopping race.

Keywords

Politics and government; Economics; Shops and shopping

Locations

London; United States of America; New Jersey; Uxbridge; Bergenfield

Footage sources

United States of America
Movietone

Card file number

87702B

Credits:

Commentator

Leslie Mitchell

Length of story (in feet)

251

Story extras:

Film clip

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AP Archive

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