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This video takes a critical look at the marketing mix at Tesco, the UK’s biggest supermarket retail chain. Considers the Tesco brand and the range of products offered; the physical ambience of the store;...
A dramatised case study showing how an administrative worker is treated by a new team leader. She complains to the company and begins a grievance procedure. The team leader claims he’s been unfairly...
Filmed at Manchester airport, key business functions including security, training, baggage handling, retailing and operational decision making are examined, illustrating how these units operate individually...
During the late 1990s Swedish auto maker Volvo gained a foothold in the South American market by establishing a major manufacturing plant in Brazil. This film tells why Volvo sought to expand its global...
Three case studies of how information technology is used in three different companies - Ford, with their online marketing, Coronet (corporate uniform manufacturer) with their online ordering system, and...
The Black Country in the West Midlands was the cradle of Britain’s industrial revolution and for over 200 years it’s been famous as a centre of manufacturing. But now the factories are closing down and...
As an ailing economy reduces high-flying Internet companies around the country to bankruptcy, acclaimed documentary team Chris Hegedus, D A Pennebaker and newcomer Jehane Noujaim take a behind-the-scenes...
A programme in the fourth series about bosses returning to the shop floor to experience working conditions at first hand. This programme features Sir Neville Simms, the chief executive of Carillon, the...
Looks behind the scenes at a major leisure and entertainment company specialising in multiplex cinemas. Examines the battle for market share and how the multiplex is affecting smaller independent cinemas....
Examines business change in the small travel firm Avalon Travel; the Internet is changing the holiday business and the company must adapt. Presents two key options and the advantages and disadvantages of...
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