Racial Stereotypes in the Media

Synopsis: Examines how racial stereotypes are constantly being redefined and reinforced on TV, in the movies, in magazines, on the Web, and in video games . The programme looks at: How racial stereotypes can frame perceptions, reinforce prejudices, and promote fear of the "other"; How the once demeaning and offensive racial stereotypes that were pervasive in popular media are being treated in a more sensitive manner in representations of race today; · How the pernicious effects of that stereotyping live on in the new racism arising from disparities in the treatment of stories involving whites and people of colour in a ratings-driven news market; The relationship between mass media and social constructions of race from political and economic perspectives while looking at the effects media can have on audiences.
Language: English
Country: United States
Year of release: 2008
Year of production: 2008
Subjects: Media studies
Keywords: cultural theory; mass media; racial stereotyping

Name: Boulton-Hawker Films Ltd
Email: sales@boultonhawker.co.uk
Web: http://www.boultonhawker.co.uk/ External site opens in new window
Phone: 01449 616 200
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Address: Combs Tannery
Stowmarket
Suffolk
IP14 2EN
Notes: Distributor of over 400 DVDs and videos for use in teaching at GCSE level and above. Particularly strong in science-based subjects which the company used to produce themselves, but now sources from the USA, Canada and Australasia. Titles cover the subject areas of biology, business studies, careers, chemistry, child development & the family, citizenship, design & technology/food technology, English, geography/ecology, home economics, ICT, maths, media studies, PE/sport studies, physics and PSHE. Sale with free preview.

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