Learning on ScreenAD Factor, The: The Creative
- Alternative title
- Building Blocks
- Synopsis
- Follows London advertising agency HHCL through the process of creating a new multi-million pound campaign for Guinness Ireland. They have to try and persuade the younger generation, who are bombarded by a vast array of newer, trendier drinks, to buy Guinness.
- Language
- English
- Country
- Great Britain
- Year of release
- 2005
- Year of production
- 2005
- Notes
- Broadcast on BBC2 on 6/6/05 in The Learning Zone
- Subjects
- Business studies; Media studies
- Keywords
- advertising
Distribution Formats
- Type
- VHS
- Format
- PAL
- Price
- subscription only
- Duration/Size
- 30 minutes
- Year
- 2005
Production Company
- Name
BBC Television
Distributor
- Name
Learning on Screen Off-Air Recording Back-up Service
- services@bufvc.ac.uk
- Web
- http://bufvc.ac.uk/tvandradio/offair External site opens in new window
- Phone
- 020 7393 1514
- Fax
- 020 7393 1555
- Address
- For Learning on Screen Members only
77 Wells Street
London
W1T 3QJ
Record Stats
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