Competitive Strategy
- Alternative title
- Michael Porter on Competitive Strategy
- Synopsis
- Presents the fundamentals of Professor Michael Porter’s systematic analysis of competitive advantage, with guidelines for organising a more effective planning process, for communicating strategy across an organisation and for measuring performance against strategic objectives. Case studies include visits to Proctor & Gamble, La Quinta Motor Inns, American Airlines and Cray Research.
- Series
- Harvard Collection, Series
- Language
- English
- Country
- United States
- Medium
- Video; 2 videocassettes. VHS. col. 150 min.
- Year of production
- 1988
- Availability
- Sale; 1997 sale: £499.00 (+VAT +p&p)
- Documentation
- Accompanying facilitator’s guide, participant’s guides, case studies, ‘Harvard Business Review’ reprints, summary card.
- Subjects
- Business studies
- Keywords
- corporate planning; strategic management
Credits
- Writer
- Michael Porter
- Cast
Michael Porter
Production Company
Distributor
- Name
Harvard Business Online
- custserv@hbsp.harvard.edu
- Web
- http://harvardbusinessonline.hbsp.harvard.edu External site opens in new window
- Phone
- +1 617 783 7600
- Fax
- +1 617 783 7666
- Address
- Harvard Business School Publishing
Customer Service
60 Harvard Way
Boston, MA 02163
USA - Notes
- Sells to the UK on PAL
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