In Search of Identity1

Synopsis: Looks at the changing structure of organisations and the resulting impact on middle and operational managers. Raises questions about hierarchical versus flat organisations, and contrasts the value of empowerment with the more traditional concepts of accountability. Uses as examples managers in British Airways and the Whirlpool Corporation, two organisations that are seeking to improve their status as major global businesses and are having to adapt to major culture change in order to do so.
Series: BBC for Business, Course Cpbusi
Language: English
Country: Great Britain
Medium: Video; Videocassette. Standard formats. col. 24 min.
Year of production: 1994
Availability: Off-air recording licence
Sale; 1997 sale: £195.00 (+VAT +p&p) (BBC)
Documentation: Accompanying study guide.
Subjects: Business studies
Keywords: management of change; management skills

Producer

Roger Penfound

Cast

Alan Parkinson

Name: BBC Active Video for Learning - now BBC Learning
Contact: Carolina Fernandez Jeremy Wilcox (CF - for educational enquiries JW - channel sales manager)
Email: BBCStudiosLearning@bbc.com
Web: https://www.bbcstudioslearning.com/ External site opens in new window
Phone: +44 (0) 20 8433 1009
Address: BBC Studios Limited
Television Centre
101 Wood Lane
London
W12 7FA
UK
Notes: The BBC Active company has now been absorbed within BBC Learning, a division of BBC Studios. It was originally a joint venture between BBC Worldwide and Pearson Education. Formerly known as ‘BBC Worldwide Learning Studies’ and before that as ‘Videos for Education & Training’

Name: Open University Worldwide
Web: http://www.ouw.co.uk External site opens in new window
Phone: +44 (0) 1908 274066
Address: Walton Hall
Milton Keynes
MK7 6AA
Notes: NB. As of May 2016 Open University Worldwide are no longer distributing DVDs. They have posted this message on their website: ‘Unfortunately Open University Worldwide Limited has decided that product sales are no longer viable given the reduced funding to Higher Education institutions and diminishing demand for the products we have traditionally stocked. At present the Open University Students Association (OUSA) will continue to sell the "Good Study Guide", and we are in discussion with other possible distributors to continue to make The Open University’s products available for purchase. As soon as we have any information on other channels of distribution we will update this notice’. Some products are still available via second hand dealers on Amazon.co.uk

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