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Studies the refurbishment and marketing of the Crown Hotel, Scarborough, by its new owner. He sets about restoring the building after years of neglect, and installing new features including a café-bar, gym...
Looks at careers in the hospitality industry, focusing on students taking courses at universities and colleges and asking what led them to their choices and what are their prospects for the future.
Uses a dramatisation to illustrate the various uses of computer systems in hotels - for taking bookings, checking in, electronic room keys, electronic billing in the restaurant and minibar, and restocking...
Looks at the ways in which global service industries encourage their staff to commit themselves to corporate goals and values. The hotel group Hilton International is used as a case study to examine...
Investigates the introduction of information technology in an established medium-sized hotel. The case study raises issues of relevance to any small business considering the use of computerised systems....
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