Creative Thinking (3 Parts)

Synopsis: Three programmes demonstrating how creative thinking can be encouraged, both in individuals and within organisations.
Language: English
Country: Great Britain
Medium: Video; Videocassette. VHS. col, 30, 32, 35 min.
Year of production: 1996
Availability: Sale
Subjects: Business studies
Keywords: creative thinking

Director

Celia Bonner

Producer

Celia Bonner

Contributor

Geoff Hackett

Cast

Title: Where do ideas come from?
Synopsis: 1: Looks at the workings of the brain and how ideas come about. Considers blockages which prevent creativity and presents exercises to promote creative thinking. Looks at the role of management in encouraging people to use their creative abilityies. Drama
Title: Nature of problems, The
Synopsis: 2: Examines different ways of considering and solving problems. Demonstrates such techniques as 'the four boxes' and cognitive mapping. The drama continues the story of how the staff at Seraph Sound attempt to solve their problems, and staff of 3M talk ab
Title: Getting your ideas across
Synopsis: 3: Looks at the importance of selling ideas and considers why it is important for managers to accept and encourage the ideas of others. The drama sees the introduction of new ideas at the radio station. Case studies show how 3M rewards teams and individua

This record has been viewed 415 times.

British Universities Film & Video Council