When Rover Met Bmw

Synopsis

Series following events in 1995 when Rover, Britain’s last volume car manufacturer, as the board, managers and staff adjust to life with their new owner, BMW.
1 (producer Kate Broome): Europe’s top motoring jounalists are exposed to Rover publicity as it launches its latest model. Meanwhile, Anglo-German relations become strained when BMW appoints a new chairman for Rover.
2 (producer Sarah Johnson): As Rover struggles to keep its own identity under BMW, the Germans urge the company to exploit its British heritage in the run-up to the launch of the new Rover 200.
3 (producer Jill Nicholls): Twenty thousand applicants complete for 2000 jobs at Rover’s Longbridge plant. Those who pass the intensive battery of tests receive an employment package that makes their high-pressure jobs among the most sought-after in the Midllands.

Language

English

Country

Great Britain

Medium

Video; Videocassette. Standard formats. col. 5 x 30 or 50 min.

Year of production

1996

Availability

Sale; 1997 sale: £65.00 (+VAT +p&p) each 2000 sale: £250.00 (+VAT +p&p) series

Notes

Broadcast on BBC2 from 5/11/96.

Documentation

5 (producer Kate Broome): Anglo-German relations are futher strained when Rover’s chief executive resigns. Will BMW take the opportunity to shuffle the Rover board? Meanwhile, Rover tests its latest, top-secret design.

Subjects

Business studies

Keywords

cars; management practices; manufacturing industries; motor vehicle manufacturing industries

Credits

Producer

Jill Nicholls; Kate Broome; Sarah Johnson

Contributor

Jill Nicholls

Sections

Title

Don’t mention the war

Synopsis

1 (producer Kate Broome): Europe's top motoring jounalists are exposed to Rover publicity as it launches its latest model. Meanwhile, Anglo-German relations become strained when BMW appoints a new chairman for Rover.

Title

Identity crisis

Synopsis

2 (producer Sarah Johnson): As Rover struggles to keep its own identity under BMW, the Germans urge the company to exploit its British heritage in the run-up to the launch of the new Rover 200.

Title

Job for life, A

Synopsis

3 (producer Jill Nicholls): Twenty thousand applicants complete for 2000 jobs at Rover's Longbridge plant. Those who pass the intensive battery of tests receive an employment package that makes their high-pressure jobs among the most sought-after in the M

Title

Bonding

Title

Undercover operations

Production Company

Name

BBC Television

Distributor

Name

BBC Active Video for Learning - now BBC Learning

Contact

Carolina Fernandez Jeremy Wilcox (CF - for educational enquiries JW - channel sales manager)

Email

BBCStudiosLearning@bbc.com

Web

https://www.bbcstudioslearning.com/ External site opens in new window

Phone

+44 (0) 20 8433 1009

Address

BBC Studios Limited
Television Centre
101 Wood Lane
London
W12 7FA
UK

Notes

The BBC Active company has now been absorbed within BBC Learning, a division of BBC Studios. It was originally a joint venture between BBC Worldwide and Pearson Education. Formerly known as ‘BBC Worldwide Learning Studies’ and before that as ‘Videos for Education & Training’