LBC radio audience figures

Title

LBC radio audience figures

Genre

Discussion

TX Date

May 1976

Year of production

1976

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Duration

00:03:55

Description

Bob Holness interviews Patrick Gallagher, Managing Director of LBC radio station, about newly released audience figures for LBC and methods used including 2-week listening diaries by sample of London households. Delighted with increase for the new station across all programmes of 30-40%. People also shown listening for longer periods. Bob Holness’ programme AM shows as very popular. Good news for independent radio.

Contributors

Bob Holness; Patrick Gallagher

Keywords

Radio stations; Statistics; Commercial radio; LBC; Radio listeners

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