Jeremy Isaacs on Channel 4 viewing figures

Title

Jeremy Isaacs on Channel 4 viewing figures

Genre

Interview

TX Date

Feb 1983

Year of production

1983

Play audio

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Duration

00:09:20

Description

Chief Executive of Channel 4, Jeremy Isaacs on the television station’s low audience share, and his plans to be responsive to viewer opinion by introducing into the schedule more humour, entertainment and series. Also on the financial threat to the channel from the current dispute between the Independent Broadcasting Authority (IBA) and Equity over television commercials. Female interviewer not identified.

Contributors

Jeremy Isaacs

Keywords

Trade unions; Labour disputes; Television programmes; Public opinion polls; IBA; Channel 4; Equity (union); Television channels; Television advertising; Television viewers

The copyright of audio recordings in the LBC / IRN Digitisation Archive is owned by Global Radio UK Ltd.