Learning on ScreenNews Consumption in the UK: 2013 Report
- Title
- News Consumption in the UK: 2013 Report
- Date
- 25 Sep 2013
- Link
- http://stakeholders.ofcom.org.uk/market-data-research/other/tv-research/news-2013/
- PDF Document
- Download document
- Publisher
- Ofcom
- Category
- Surveys and Reports
- Subject
- News
- Inactive
- No
- Description
- This summary report provides the findings of Ofcom’s 2013 research into news consumption across the four main platforms: television, radio, print and online. The aim of the report is to inform an understanding of news consumption across the UK, and within each UK nation. The report details various findings relating to the consumption of news; the sources and platforms used, the perceived importance of different platforms and outlets for news, attitudes to individual news sources and an overview of local media consumption. It also provides details of our cross-platform news consumption metric - ‘share of references’.
The primary source of data for the report is a news survey commissioned by Ofcom and conducted by Kantar Media in April 2013, comprising an omnibus survey of 2,862 people across the UK, including boosts of 350 in each devolved nation. An initial summary of this research was published as part of Ofcom’s Communications Market Report 2013.
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