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  1. Neuromarketing (2010)

    Subject
    Business studies; Psychology

    Cognitive neuroscience has revolutionised our understanding of the consumer’s brain and this has huge implications for business and marketing. These are videorecordings of talks given by practitioners,...

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  2. Decision makers (1981)

    Genre
    Documentary; Interview; Trailer

    This episode of Decision Makers investigates consumer protection and bogus bargains, looking at consumer protection law and the power of advertising. With comment from head of the Advertising Standards...

    LBC IRN LBC IRN Radio Radio Online Online Audio Audio
  3. The junk food generation (1986)

    Genre
    Consumer advice; Documentary; Interview; Special

    The Junk Food Generation, presented by Michael van Straten. Looks at the effect of the modern diet on health and behaviour, research on children’s diets, public awareness of good diet and effect of...

    LBC IRN LBC IRN Radio Radio Online Online Audio Audio
  4. Documentary on the term Yuppie - Part two (1986)

    Genre
    Documentary; Interview

    Second part of a documentary on the term, Yuppie. Includes cultural analysis of the term, analysis of yuppies’ wavering political stance, analysis of their consumer habits, anaysis of their diet, an...

    LBC IRN LBC IRN Radio Radio Online Online Audio Audio