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  1. Branding: The Marketing Advantage (1995 Video)

    Subject
    Business studies
    Distribution
    out of distribution, 3 videocasetttes. VHS. col. 105 min., 1996 sale: £650.00 (+VAT +p&p)

    Looks at branding and related marketing strategies. Covers: threats to the brand, managing brand equity, adding value, retailer power, globalisation, relationship marketing, the future of marketing. Case...

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  2. Saul Bass: A Life in Film and Design

    Date
    18 Nov 2013, 13:21
    Author
    Sergio Angelini
    Post Type
    BUFVC Review

    Saul Bass: A Life in Film and Design by Jennifer Bass and Pat Kirkham (Lawrence King Publishers, November 2011). 424 pages. ISBN: 978-1856697521 (hardback). £48. About the Reviewer: Dr Rob Banham is...

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