Jim Knight on removal of Chrysler sponsorship

Title

Jim Knight on removal of Chrysler sponsorship

Genre

Interview

TX Date

8 Jun 1978

Year of production

1978

Play audio

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Duration

00:03:06

Description

A representative of car manufacturer Chrysler, Jim Knight, explains the company’s decision to pull out of its sponsorship of the Scotland football team in the 1978 World Cup. The news comes following the team’s disappointing draw against Iran which looks likely to eliminate the team from the competition. Knight says that the company is disappointed with the Scottish team’s performance but that it will still sponsor sports teams in the future. Male interviewer not identified.

Contributors

Jim Knight

Keywords

Sport; Sports competitions; Car industry; Motor vehicle industry; Advertising; Association football; Sponsorship; Chrysler; Scotland (football team); Sponsors; Iran (football team)

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