British Universities Film & Video Council

moving image and sound, knowledge and access

Benetton campaign - ASA reaction

Title
Benetton campaign - ASA reaction
Genre
Interview
TX Date
19 Feb 1992
Year of production
1992
Play audio
To listen to the audio files, please log in.
Duration
00:00:29
Description
Interview with Caroline Crawford, Advertising Standards Authority (ASA), on Benetton’s controversial advertising campaign involving AIDS victims and blood-splattered babies. She says the Italian fashion firm is exploiting other people’s distress. Interviewer not heard.
Contributors
Caroline Crawford
Keywords
Companies; Censorship; Advertising; Children (age group); AIDS; Babies; HIV; Advertisements; Fashion designers; Benetton; ASA

Record Stats

This record has been viewed 497 times.