British Universities Film & Video Council

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Pal International Ltd

Synopsis
A case study showing how a business has used good business practices to enhance its competitive edge. Pal International (East Midlands, 150 employees) employs a euro strategy as concerned with its home market as well as its European markets. The case discusses the finance and sales opportunities the company has identified with the launch of the euro.
Series
Euro, The 1
Language
English
Country
Great Britain
Medium
Video; Videocassette. VHS. col. 10 min.
Year of production
1999
Availability
Sale; 1999 sale: £39.50 (+VAT +p&p)
Subjects
Business studies
Keywords
business firms; euro

Production Company

Name

Tribeca Productions

Sponsor

Name

Department of Trade and Industry, Best Practice Division

Distributor

Name

Tribeca

Web
http://www.connectbestpractice.com External site opens in new window
Phone
07071 224495
Fax
01237 451854
Address
Rollstone Farm
Fairy Cross
Nr Bideford
EX39 5DA

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