Astel Business Development Programme

Synopsis

A video-based course offering an integrated approach to business growth for small and medium-sized businesses. Aims to help companies assess the current state of the business, examine the possibilitis for the future and decide on a strategy and detailed plan. 49 video modules on 10 cassettes address practical business issues stuch as strategies, sales, marketing, finance, personnel management, law and product distribution.

Series

Manufacturing, Series

Language

English

Medium

Video; 10 videocassettes. VHS. col.

Year of production

1990

Availability

Sale; 1995 sale: £300.00 (+VAT +p&p)

Documentation

Three action packs; video notes.

Uses

Managers of business with 15-200 employees who wish to expand their businesses.

Subjects

Business studies

Keywords

business firms; management of change; manufacturing industries; small business firms

Production Company

Name

Aston Business School

Name

Telford Business Services Unit

Distributor

Name

Aston Triangle

Phone

0121-359 3611 ext 4958

Fax

0121-359 6427

Address

Birmingham
B4 7ET

Notes

Contact: John R. Bailey, Business Director